Current location:style >>
China Focus: 'Village Galas' Proving a Driving Force in Rural Revitalization
style87People have gathered around
IntroductionContact Us HomeNewsHighlightACWF NewsSocietyWom ...
- Home
- News
- People
- In-depth
- ACWF
China Focus: 'Village Galas' Proving a Driving Force in Rural Revitalization
ByZhang Xuan, Xu Jiayao and Zhao Yang February 7, 2024Villagers perform at a "village gala" held in Hualin Village of Henglongqiao Town, Yiyang City, central China's Hunan Province, Feb. 4, 2024. Local villagers in Henglongqiao Town participated in celebrations including the "village gala" and parade performances to welcome the upcoming Spring Festival. [Xinhua/Chen Sihan] |
TAIYUAN, Feb. 6 (Xinhua) — What magical sounds can be made with only soybeans and dustpans? No one is more familiar with the answer than a rural band consisting of 20 older men, of which the oldest member is 77 years of age.
Located about 260 kilometers from the city of Taiyuan, capital of north China's Shanxi Province, Bozhuang Village has showcased a unique type of Spring Festival gala. With all performers coming from surrounding villages and playing their handmade musical instruments, the gala has generated nearly 8 million views on the livestreaming platform Douyin, the Chinese version of TikTok.
Every year around the time of the Spring Festival, these 20 performers, who are normally cattlemen, tilers or cooks, temporarily put down their usual tools and pick up their instruments to join the biggest event of the year in their hometown — performing for hundreds of villagers and many more online.
Zhang Yong, 46, organizer of the "village gala," is also a provincial inheritor of the national intangible cultural heritage known as "Gong and drums in southern Shanxi." Knowing his friends to be skilled folk art performers, from playing the suona to performing the dragon and lion dance, he organized the gala to give them a chance to show their talents.
"With millions of viewers watching in our livestream room, we're not worried about there being no one in the audience!" said Cheng Beicheng, 65, who leads the band.
"While inheriting traditional culture, we must also incorporate innovative methods," Zhang said.
Statistics from Douyin showed that from December 2022 to December 2023, about 5,000 village-gala-themed livestreaming shows were broadcast on the platform, with views totaling 22.97 million.
The country's "No. 1 central document" for 2024, which outlines the priorities for comprehensively promoting rural revitalization, calls for the prosperity and development of rural culture and strengthening the protection, inheritance and innovative development of fine traditional culture in rural areas.
People perform during the "village gala" at a scenic spot in Sanjiang Dong Autonomous County, Liuzhou City of south China's Guangxi Zhuang Autonomous Region, Feb. 3, 2024. [Xinhua/Lu Boan] |
In many of China's rural areas, this kind of "village gala" has gradually become a common occurrence in recent years. Such performances have become platforms for villages around China to share and promote unique features and demonstrate the fruits of their development.
According to the Ministry of Culture and Tourism, more than 20,000 model village galas were held around China in 2023, amounting to about 130 million instances of participation.
For China's vast rural areas, these galas are more than just a stage.
Ke Wenping, Party secretary of Kecun Village in east China's Anhui Province, knows personally how the "village gala" has become a powerful force in generating rural development.
During a single livestream event, this small village with around 1,200 residents generated 30,000 yuan (about 4,168 U.S. dollars) by selling local agriculture products.
"We have also sold 330,000 yuan worth of other goods by livestreaming!" Ke said.
As the Spring Festival draws near, more "village gala" stories are sure to be told, whether on or off the stage.
(Source: Xinhua)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Comments
Magazines
Projects
- 2023 Women Science and Technology Innovation Pioneer...
Photos
- People Enjoy Blooming Tulips in Jinan, East...
- Flowers Bloom Across China in Spring
Special Coverage
Tags:
Reprint:Friends are welcome to share on the Internet, but please indicate the source of the article when reprinting it.“Global Gist news portal”。http://papuanewguinea.brianlynch.org/news-43d799861.html
Related articles
Bella Hadid goes braless in a thigh
styleShe is one of America's most recognisable fashion models.And Bella Hadid continued to show why she i ...
【style】
Read moreChina calls for unimpeded path to Palestine's UN membership
styleChina urges relevant countries not to create obstacles for Palestine's membership to the United ...
【style】
Read moreGun Song wins the Black
styleBALTIMORE (AP) — John Velazquez has now won the Black-Eyed Susan a record five times.It took him ove ...
【style】
Read more
Popular articles
- Pope trip to Luxembourg, Belgium confirmed for September, 2 weeks after challenging Asia visit
- Chrissy Teigen puts on a VERY leggy display in a rhinestone
- Tyson Fury meets Oleksandr Usyk for the undisputed heavyweight title in Saudi Arabia
- Fiorentina share spoils with Napoli in draw
- Brazil replaces injured goalkeeper Ederson in Copa America squad
- Death toll from Kenya floods climbs to 277 as schools reopen amid recovery efforts
Latest articles
Children are evacuated from school 'during an exam' after threat made via email
Chinese FM holds talks with Tanzanian counterpart
China's top legislator holds talks with speaker of Moroccan House of Representatives
Shohei Ohtani Day to be annual event in Los Angeles for duration of his Dodgers career
Not so Cool Britannia! Noel Gallagher gives damning verdict on Keir Starmer
China remains popular destination for foreign investment: FM spokesperson
LINKS
- Xi Encourages Hungarian Youths to Learn More About China, Become Envoys of Friendship
- Xi, Benin President Exchange Congratulations on 50th Anniversary of Resumption of Diplomatic Ties
- China's gigantic telescope provides nearly 900 observation hours to foreign researchers
- Xi Meets Chairman of Presidential Leadership Council of Yemen
- Ashes of Jiang Zemin Scattered into the Sea
- Xi Focus: Xi Addresses Opening Ceremony of High
- Xi Meets with Egyptian President Abdel Fattah el
- Xi Focus: Xi Addresses 2023 New Year Gathering of China's Top Political Advisory Body
- China, Saudi Arabia to Jointly Strive for Greater Progress in Comprehensive Strategic Partnership
- China Focus: China Holds Central Economic Work Conference to Plan for 2023